Biological Technologies
Pure Products powered by Pure CV™
A live-culture freshwater microalgae biostimulant for greenhouse, field, and turfgrass applications.
Stressed plants don't perform
Greenhouse crops face a version of stress that's easy to underestimate. Transplant shock, heat load, periods of high EC, and the cumulative demands of intensive production schedules all take a toll on root systems and nutrient uptake efficiency, often before symptoms are visible in the canopy. By the time a grower sees the effect, the crop has already absorbed it. Conventional programs address inputs. Fewer address the plant's underlying capacity to use them.
About the technology
Pure CV
Pure CV is a live, concentrated freshwater microalgae biostimulant produced by Pure Future. Applied in small volumes, Pure CV introduces beneficial biological activity directly into the root zone, supporting root architecture, nutrient uptake efficiency, and stress tolerance and recovery.
Use-cases
Pure CV is available in formulations for greenhouse and controlled environment production, field crops, and turfgrass management. Greenhouse formulations are designed specifically for fertigation-based systems, with simple integration with standard injectors and emitters.
Current deployments include high-value greenhouse fruit and vegetable production, outdoor specialty crop production, and turfgrass management.
Additional Details
What are the application rates?
Rates vary by formulation and crop type. For greenhouse and hydroponic applications, typical rates range from 8-15 mL of Pure CV per gallon of irrigation water. Specific rate guidance is available on request.
How is it applied?
Pure CV is applied through standard fertigation or irrigation systems and foliar sprayers. It does not require specialized equipment or modifications to existing infrastructure.
How often is it applied?
Application frequency depends on production stage, crop type, and intended use. It can be used at targeted stages, throughout the growth cycle via weekly or bi-weekly applications, or as an intervention when biotic stress symptoms are observed.
Is it compatible with other inputs?
Pure CV is compatible with standard nutrient programs, and the algae in Pure CV have been observed to have symbiotic relationships with common root-zone microbes and beneficial products.
It should not be used alongside any anti-microbial products or products with high copper content.
What is the shelf life of Pure CV?
As Pure CV is a live-culture product, it has a limited shelf life of 90 days. Proper refrigeration is required to maintain viability. Product is drop-shipped in low volumes to minimize storage requirements.